Capture The Flag 🏁

Do you remember playing capture the flag as a kid?

Two teams.

And all you had to do was get the other team's flag and bring it safely across to your home turf.

Sound simple enough.

And what did you do?

Huddled up. " Hey everyone come here"

Put together a strategy.

"You go through Mr. Smith's yard.

You go straight up the middle and I'm going to jump the fence.

And then you all attacked!

Well marketing is like playing capture the flag.

Which leads me to today's tip.

Capture Your Customer's Info 🗂

If you didn't know someone at your Grandma's house this Thanksgiving Day.

What would you do?

You'd walk up to them and say, " What the f*ck are you doing in my grandma's house?" 🤬

Joking!

You'd say, " Hi, I'm Jill. How do you know my Grandma? 👵🏽

And you'd find out it's your cousin's roommate.

Then you'd be thinking " Why does my 50 year old cousin have a roommate?"

That's another story, but you get the point.

Same thing goes for your business.

You need to know who's coming to your website, business, event tent, booth, etc.

Few Ways to Capture

✅ Get them to sign up on website(i.e. newsletter, contest, offer ) and get their name, email and/or phone.

✅ Sell them something 💰

✅ Ask for feedback (i.e. email)

✅ Facebook Pixel (if you are using FB) - more on this during Facebook Friday's

You should be asking for their name, email and cell, all the time.

But I sell ice cream at local farmers market in the summer.

How do I capture info?

Offer a discount if they sign up for rewards program.

Then.

Target them with offers all year long.

Example

I'm sure they would love your ice cream on Aunt Suzie's apple pie during the holidays.

If you are not capturing you are missing out on building your community and future sales.

More to come on this 🤘🏻

Resource We ❤️

Jasper.ai

Jasper is the AI Content Platform that helps you and your team break through creative blocks to create amazing, original content 10X faster.

Until Tomorrow 🗓

That's a wrap! We'll have more marketing goodness tomorrow.

Please send your comments, questions, etc. on over!

We understand that one size doesn't fit all (like the Snuggie)🙃

That's why we offer FREE 30 minute consultation to address your specific concerns.

Keep Exploring 🌎 and Be Kind ❤️

DISCLAIMER: This newsletter is strictly educational. Please be careful and do your own research. 🧐