Creating 🔥 Email Lists

Look inside yourself. Everything that you want, you already are. - Rumi

That quote is from the 13th century Persian poet Rumi.

How is this related to your small business?

Right now our economy is in a downward spiral.

Inflation is here and your money doesn't stretch that far.

Do you think people are going to buy more?

Try new experiences?

Or have more nights at home ?

I'm saying nights at home.

And when they do go out and spend.

I'd argue they would probably stick with where they get the most value.

But, if spending is tightening, how do we grow our business?

Simple.

Be where your feet are.

Which means be present.

And in marketing, to you it means, look at your existing clients.

Everything you want you have already.

Check it out below ⬇️ ⬇️ ⬇️ ⬇️

🔥Email Lists🔥

New business doesn't have to mean new customers.

I'm sure you have a list of emails, phone numbers and addresses.

So let's use them.

Try this ⬇️

1. Create lists based on buying habits, products, purchase dates, etc.

2. Create a compelling CTA (Call to Action), incentive, offer, etc.

3. Send an email once a week.

You want to stay top of mind and offer value.

Do not get spammy or annoying with sending emails everyday.

But, what if I don't have a list?

This is a judge free-zone.

Starting today it is critical to be capturing at least an email.

How to Build Email Lists? 📝

✅ Use an Email Service Provider

• Gmail, Outlook, Yahoo

✅ Keep a Healthy List

• 30% of people change their email once a year

• Make sure to audit the lists and keep it up to date

• Side note: For all my gmail users here's when you're the customer

  • If you email is [email protected]

  • Rather than creating another email for signups, etc.

  • All you have to do is put a + then a word before the @ and the email will get redirected to your gmail account

  • Example: [email protected]

  • This will automatically get redirected to [email protected]

  • Read more about it here

✅ Create Branded Opt-In Pop-up Form

• Grab their attention within the first 20 seconds by bringing the value

• Make it easy to opt-in

✅ Strong Call to Action (CTA)

• Peak their interest to get a real email address

✅ Personalize

• Exclusive content to them

• Build a landing page with an epic offer

✅ Multiple Channels - Instagram, YouTube, TikTok, Facebook

• Offer different incentives on each and go to where your audience is at.

✅ Sharing is Caring

• Write a blog on a partner's website

Your clients buy from you for a reason.

Make it personal. Be unique. And stay consistent!

Resource We ❤️

Groundswell Systems

This is our new marketing technology we are offering. Small businesses are lovin' it! 🥰

That's a wrap! 🥛

We are fired up for you, your business and your success!

And understand that one size doesn't fit all (like the Snuggie)🙃

You can book a call with us to review your marketing plan at Groundswell Systems.

Keep Exploring 🌎 Be Kind ❤️ Execute🚀