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What's the Offer 🤌🏼
Kevin A
July 21, 2023
Hi 👋
I was at a new restaurant last weekend and to my surprise there were literally 8 people there on a Saturday night.
8 people.
And there was a buzz around the community all winter waiting for them to open.
The place has a beautiful bar, outdoor deck and great water views too.
So what do you think the problem is?
You know you can have the best product or service, but if the offer is wrong or nonexistent, it’s going to be a long road to walk.
Give yourself a ⭐️ if you said the offer.
MilkMoney loves a great offer (especially a bottomless brunch) and you know you can never have too many options.
Today we’re going to talk about the offer and how to attract people.
Are you ready?
LFG🚀
THE OFFER🤌🏼
Vito Corleone said it best in the Godfather:
"I'm going to make him an offer he can't refuse..."
We are constantly bombarded with offers everyday.
✅ Buy 1, Get 1 Free
✅ Sign up in the next 1hr and receive a free army boot
✅ Good Only Until 12/31/22
✅ Up to 50% off
✅ 1st time customers receive a free hat
✅ No payments until 2023
You get it.
Now whatever your product or service is, create a specific offer.
Example:
Let's say you opened a new restaurant.
Some offers might include:
✅ Refer a friend and get 20% off next order
✅ Complimentary drink for each entree purchased (limit 2)
✅ Free dessert with each entree
✅ Date Night Dinner Deal
✅ Bottomless Brunch
Get specific to your audience.
Is this offer for current customers?
Attracting new ones?
✅ What would get you to buy your offer?
✅ When was the last time you got hooked by an offer?
What’s Best Way to Use Offer?
Create multiple types of offers.
Put offers behind lead capture forms.
Use CTAs and put them in the right place
Create content around your offers
Leverage social media
Create different offers throughout the customer journey
Use them in lead nurturing and your email marketing
The offer is critical in engaging, attracting and retaining customers.
❤️ Resources We ❤️
Our company Groundswell Systems has been acquired by Nesta Systems
All Referrals that close will receive a $250 Gift Card
(Ping me for the details)
Easiest way to create a newsletter ✍🏻
Best candles ever🕯
🥛Until Next Week🥛
If you enjoy it, share it with your friends, family and community.
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